Business success = failure + quitting

Michael Jordan shooting
Michael Jordan shooting

It’s the finals at a World Championship and everything depends on this one shot you’re about to make. TV camearas are broadcasting your success – or failure – to billions of people. The fans are roaring, your coach is holding his breath, and you know your father’s watching. Your heart is pumping crazy, your hair’s wet with sweat. You have a split second to decide what to do – shoot or pass? Shoot or pass? SHOOT OR PASS?

In a flash you remember the quote, “You miss 100% of the shots you never take.” You shoot.

You miss.


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